3 Comments

This newsletter is so interesting and well-documented. I have a complicated relationship with wool, as I genuinely value wool's natural properties for daily life and outdoor activities, and I love a nicely made Merino long-sleeve. However, I'm concerned about brutal practices like mulesing inflicted on sheep, and I'm worried about the environmental impact of animal agriculture. I have been traveling in New Zealand for 3 months, and the amount of rural land accommodating grazing sheep and cattle is impressive; it's estimated that 85% of New Zealand's native forests are gone due to animal farming and other agricultural activities. At the end of the day, I stick to the principle that certain things are still good in moderation. And that's why I like your brand; your practice is rooted in transparency and intentionality, with a small selection of wonderful timeless pieces, not hundreds of different styles. I'm excited to see what's next and grab a piece or two when I'll need them :)

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Yes, I didn’t go into the agricultural part of sheep herding this piece but will soon!! Love this insight Valerie!

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I love this article, I had never read something so detailed about wool processing. Truly eye opening!

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